Vasco Ribeiro Santos

ISLA - Instituto Superior de Gestão e Administração de Santarém

Full Researcher

Competitiveness, Innovation and Sustainability – CIS

Publications

Affiliations

See our profile in the main indexers using the links below:

SCOPUS

WEB OF SCIENCE

A Systematic Review on AI in Marketing: Personalization of Advertising Campaigns and Impact on Customer Satisfaction

2025

David Abreu

Margarida Silva

Joana Neves

Lara Bacalhau

Vasco Santos

Tourism Marketing in Portugal: Boosting Success Through Geomarketing, IoT and Innovation

2025

Luís Oliveira

Pedro Rodrigues

Lara Bacalhau

Vasco Santos

Bruno Sousa

João Simões

Corporate Social Responsibility in the Medical Device Industry

2025

Ruquiatu Seidi

Ricardo Marcão

Vasco Santos

Stéphanie Monteiro

Filipa Martinho

Isabel Reis

The Interplay of Leadership and Innovation in Medical Device Development

2025

Daniel Pereira

Maria Valada

Ricardo Marcao

Vasco Santos

Stephanie Monteiro

Bablu Dhar

A Geospatial Approach to Urban Project Management and Resilience

International Journal of Information Technology Project Management | 2025

Hélder Lopes

José Rocha

Vasco Santos

Lígia Silva

Paula Remoaldo

Vítor Ribeiro

The Strategic Impact of Macro and Micro Fashion Influencers on Instagram

International Journal of Service Science, Management, Engineering, and Technology | 2025

Manuel Escourido-Calvo

Federico Martin-Bermudez

Fatima Outes-Castro

Vasco Santos

Strategic Seas: Integrating Management Theory and Geopolitical Insights into Defense Strategies

2025

Ricardo Marcão

Vasco Santos

Filipa Martinho

The Impact of Customer Relationship Management Systems on Business Performance of Portuguese SMEs

Sustainability | 2025

Domingos Martinho

João Farinha

Vasco Ribeiro

Promotion of Geocaching and Educational Tourist Routes in the Euroregion of Northern Portugal and Galicia

2025

Bruno Sousa

Júlio Silva

Vasco Santos

Understanding the Role of Brand Attachment in the Automotive Luxury Brand Segment

Administrative Sciences | 2024

Abílio Milheiro

Bruno Sousa

Vasco Santos

Catarina Milheiro

Estela Vilhena