• PhD in Marketing and Strategy University of Aveiro - 2015);
• MSc in Business Management (ISCTE-INDEG - 2005);
• BSc in Hotel Management (ESHTE - 2000);
• Associate Professor - Polytechnic Institute of Guarda (IPG) (since 2006);
• Deputy Director at School of Tourism and Hospitality (ESTH) between 2015-2018;
• Course Coordinator of the Degree in Hotel Management (between 2015-2018);
• Responsible for the discipline area of Hospitality (since 2017);
• Integrated Researcher at CiTUR (R&D unit)