What do I have to do to make you love me? Brand experience as an antecedent of brand love in a retail fashion brand Publication Year of Publication: 2017 What do I have to do to make you love me? Brand experience as an antecedent of brand love in a retail fashion brand. (2017). What do I have to do to make you love me? Brand experience as an antecedent of brand love in a retail fashion brand. In . Identifiers Other Numbers: http://hdl.handle.net/11328/2239 Locators Alternative titles Google ScholarBibTeXRIS