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When Erasmus students love the countries where they studied: Exploring the antecedents and outcomes of Country Brand Love

Cristina Barroco

Suzanne Amaro

Joaquim Gonçalves Antunes

Publication
Conference Name:
6th International Consumer Brand Relationship Conference
Year of Conference:
2019
Barroco, C., Amaro, S., & Antunes, J. G. (2019). When Erasmus students love the countries where they studied: Exploring the antecedents and outcomes of Country Brand Love. 6th International Consumer Brand Relationship Conference.
Identifiers
Other Numbers:
cv-prod-id-2221579
Locators
Alternative titles