Strain effect - A case study about the power of nano-influencers

M. Au-Yong-Oliveira

A.S. Cardoso

M. Goncalves

A. Tavares

F. Branco

Publication
Conference Name:
Iberian Conference on Information Systems and Technologies, CISTI
Year of Publication:
2019
Volume:
2019-June
Au-Yong-Oliveira, M., Cardoso, A. S., Goncalves, M., Tavares, A., & Branco, F. (2019). Strain effect - A case study about the power of nano-influencers. In Iberian Conference on Information Systems and Technologies, CISTI (Vol. 2019-June). http://doi.org/10.23919/CISTI.2019.8760911
Identifiers
Other Numbers:
2-s2.0-85070066801
Locators
DOI:
10.23919/CISTI.2019.8760911
Alternative titles