Is social responsibility a question of marketing? An exploratory study on non-profit-seeking behaviour in academia

M. Au-Yong-oliveira

F. Moreira

F. Branco

J. Martins

R. Gonçalves

Publication
Conference Name:
Proceedings of the European Conference on Innovation and Entrepreneurship, ECIE
Year of Publication:
2017
Volume:
2017-September
Pagination:
78-85
Au-Yong-oliveira, M., Moreira, F., Branco, F., Martins, J., & Gonçalves, R. (2017). Is social responsibility a question of marketing? An exploratory study on non-profit-seeking behaviour in academia. In Proceedings of the European Conference on Innovation and Entrepreneurship, ECIE (Vol. 2017-September, pp. 78-85).
Identifiers
Other Numbers:
2-s2.0-85054087781
Locators
Alternative titles