<jats:sec><jats:title content-type="abstract-subheading">Purpose</jats:title>
<jats:p>This paper aims to analyse residents’ perceptions of tourism growth in Porto prior to the COVID-19 pandemic, aiming to determine the most appropriate strategies to mitigate negative tourism impacts. Studies on resident perceptions of tourism impacts are still scarce, particularly the ones addressing the topic in the context of Portuguese urban tourism areas.</jats:p>
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<jats:sec><jats:title content-type="abstract-subheading">Design/methodology/approach</jats:title>
<jats:p>Data was collected through an online survey, focusing on three categories of impacts: (i) economic, (ii) sociocultural (iii) and spatial-environmental, and the respective mitigation strategies, analysed from the perspective of Porto’s residents. Descriptive and bivariate statistics – <jats:italic>T</jats:italic>-test and Eta correlation – were used to analyse the collected data.</jats:p>
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<jats:sec><jats:title content-type="abstract-subheading">Findings</jats:title>
<jats:p>Respondents who live in the city centre experience specific tourism impacts more negatively, when compared to those living outside the inner-city area. Furthermore, no strong correlation is found between the said impacts and the respective mitigation strategies. However, creating awareness among tourists about acceptable behaviour in shared spaces is the strategy that stands out, as it has a medium correlation with all three impact categories. Most impact-strategy associations are weak, meaning that the defined strategies are not the most case-appropriate, which is something that policymakers should address.</jats:p>
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<jats:sec><jats:title content-type="abstract-subheading">Originality/value</jats:title>
<jats:p>To the best of the author’s/authors’ knowledge, this is the first study to adopt this approach in tackling the negative impacts of rapid tourism growth in Porto.</jats:p>
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