A Co-Creation and Brand Identity Value Chain Model Research-in-Progress

M. Madaleno

Manuel Au-Young-Oliveira e Mara Madaleno Inês Costa Lima

Publication
Secondary Title:
13th European Conference on Innovation and Entrepreneurship 2018
Year of Publication:
2018
Madaleno, M., & Lima, M. A. -Y. -O. e M. M. I. C. (2018). A Co-Creation and Brand Identity Value Chain Model Research-in-Progress. 13th European Conference on Innovation and Entrepreneurship 2018.
Identifiers
Other Numbers:
cv-prod-id-1859703
Locators
Alternative titles