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An exploratory study on a co-branding between a luxury hotel and premium wine brands.

Helena Nobre

Publication
Conference Name:
XXI SemeAD – Seminários em Administração
Year of Publication:
2019
Nobre, H. (2019). An exploratory study on a co-branding between a luxury hotel and premium wine brands. In XXI SemeAD – Seminários em Administração.
Identifiers
ISSN Number:
21773866
Other Numbers:
73718719
Locators
Alternative titles