Maria do Rosário Campos Mira is an Adjunct Professor and has a Specialist Professor degree in Tourism from the Polytechnic Institute of Coimbra, since 2011. She has a PhD in Tourism from the University of Aveiro, and a Master’s Degree in Psychology of Work and Organizations from the University of Coimbra.
She is a researcher on several projects and is interested in and developing research under the topic of quality and internationalization of tourism destinations and human resources management in tourism.
She lectures under graduated and graduated courses of quality, internationalization, destination management and methodology of research in tourism and in gastronomy, among others.
She is an international auditor for UNWTO TEDQUAL Certification Program (which has the aim to improve and certifying the quality of education in tourism all over the world) having performed several international audits in different university education tourism and gastronomy courses. During her academic career she attended several superior education courses in distinct areas of study: in Tourism at the University of Aveiro; in Quality in Public Administration at the Portuguese National Institute of Directors; in Teaching Quality in Tourism held by UNWTO.TedQual Auditors'Course; and in Excellence in Tourism Management Education and Innovation, held by UNWTO.Capacity Programme Manager.
Publications
Tourism and Hospitality | 2025
Maria Mira
Andreia Moura
Vânia Costa
Raquel Pereira
IGI Global | 2025
Andreia Moura
M. Mira
Mariana Carvalho
João Gomes
Tourism and Hospitality | 2025
Andreia Moura
Maria Mira
Ana Teixeira
2024
Andreia Moura
Maria Mira
Ana Ferreira
Journal of Infrastructure, Policy and Development | 2024
Maria Mira
Andreia Moura
Nayara Araujo
Revista de Gestão Social e Ambiental | 2024
Andreia Moura
Vânia Costa
Isabel Loureiro
Susana Silva
Maria Mira
Sílvia Pereira
European Journal of Tourism, Hospitality and Recreation | 2024
Vânia Costa
Raquel Pereira
Isabel Loureiro
Sara Campinho
Andreia Moura
Maria Mira
Goretti Silva
Susana Silva
International Tourism Congress 2023 (ITC), The Image and Sustaintability of Tourism Destinations | 2024
Maria Mira
Andreia Moura
Nayara Araujo
International Tourism Congress 2023 (ITC), The Image and Sustaintability of Tourism Destinations | 2024
Maria Mira
Andreia Moura
Nayara Araujo