Social network websites in the democratization of relational marketing | Websites de redes sociais na democratização do marketing relacional

C.L. Carneiro

D. Simoes

S. Filipe

Publication
Conference Name:
Iberian Conference on Information Systems and Technologies, CISTI
Year of Publication:
2013
Carneiro, C. L., Simoes, D., & Filipe, S. (2013). Social network websites in the democratization of relational marketing | Websites de redes sociais na democratização do marketing relacional. In Iberian Conference on Information Systems and Technologies, CISTI.
Identifiers
Other Numbers:
2-s2.0-84887922446
Locators
Alternative titles