Tourism Marketing in Portugal: Boosting Success Through Geomarketing, IoT and Innovation

Luís Fernandes Oliveira

Pedro Cardoso Rodrigues

Lara Mendes Bacalhau

Vasco Santos

Bruno Barbosa Sousa

João Tomaz Simões

Lara Mendes Bacalhau

Publication
Conference Name:
ICMarkTech'23 -The 2023 International Conference on Marketing and Technologies
Year of Publication:
2023
Oliveira, L. F., Rodrigues, P. C., Bacalhau, L. M., Santos, V., Sousa, B. B., Simões, J. T., & Bacalhau, L. M. (2023). Tourism Marketing in Portugal: Boosting Success Through Geomarketing, IoT and Innovation. In ICMarkTech'23 -The 2023 International Conference on Marketing and Technologies.
Identifiers
Other Numbers:
cv-prod-id-4161992
Locators
Alternative titles