Usage of Artificial Intelligence for Advertising Creation for Social Media Marketing: ChatGPT Combined with Pictory and DALL·E Mustafa Isler Betul Rumeysa Yesilbel Víctor Santos L. M. Bacalhau Catarina Simões Daniela Vilão Vasco Santos L. M. Bacalhau Publication Conference Name: ICMarkTech'23 -The 2023 International Conference on Marketing and Technologies Year of Publication: 2023 Isler, M., Yesilbel, B. R., Santos, V., Bacalhau, L. M., Simões, C., Vilão, D., et al. (2023). Usage of Artificial Intelligence for Advertising Creation for Social Media Marketing: ChatGPT Combined with Pictory and DALL·E. In ICMarkTech'23 -The 2023 International Conference on Marketing and Technologies. http://doi.org/10.1007/978-981-97-1552-7_6 Identifiers Other Numbers: INSPEC:25659765 Locators DOI: 10.1007/978-981-97-1552-7_6 Alternative titles DOIGoogle ScholarBibTeXRIS