Televised advertising in the 2009 European parliamentary elections: Comparing campaign strategies and videostyles

Lee Kaid

S. Adam

M. Maier

M. Balzer

R. Berganza

C. Jalali

R. Negrine

L. Raycheva

J. Róka

A.R.T. Schuck

V. Stetka

C. de Vreese

Publication
Series Title:
Political Communication in European Parliamentary Elections
Year of Publication:
2011
Number of Pages:
91-110
Kaid, L., Adam, S., Maier, M., Balzer, M., Berganza, R., Jalali, C., et al. (2011). Televised advertising in the 2009 European parliamentary elections: Comparing campaign strategies and videostyles. Political Communication in European Parliamentary Elections (pp. 91-110).
Identifiers
Other Numbers:
2-s2.0-84900251275
Locators
Alternative titles